Discord Emoji MakerAnimated GIF emoji that fit under 256 KB.

That message is the most common reason a server emoji never gets uploaded. A 128 px GIF with 30 frames and a gradient background goes over the limit without trying. You then spend an hour in an online optimizer that makes it blotchy.

Here every emoji is made for the limit from the start: 8 frames, a transparent background, a palette that the encoder can shrink, and a clean white outline that survives Discord’s dark and light themes. If a file still comes out too big, the encoder reduces colors and frames until it fits, and tells you what it did.

Community servers grow emoji the way a junk drawer grows cables: one from a member, one from a template site, one screenshot cropped badly. Nothing matches. A mascot gives a server an identity, and a locked character lets you add to the set months later without it looking off.

• Design a mascot from five questions if your server doesn’t have one yet.
• Make 8 reaction emoji in one go: hi, GG, LOL, love, sad, sip, sleep, hype — or pick from 16.
• Turn any of them into 320×320 stickers for free, animated (APNG) or still.
• Come back in December and put the mascot in a Christmas sweater; the face stays the same.

Every server starts with 50 static and 50 animated emoji slots, and server Boosts add more. Stickers are different: they need Boost slots before you can upload any. Discord ties some emoji use to Nitro (animated emoji and using emoji from other servers), so check its emoji help page for who can post what in your server.

The download keeps static and animated versions apart, so you can fill the static slots first and save the animated ones for the reactions people actually spam.

Look at any active server’s emoji stats and the same reactions win: a greeting, agreement, laughter, love, sadness, a “sip” for drama, sleep for “I’m out”, and something loud for hype moments. That’s why those eight are pre-selected. Swap any for Facepalm, No, Clap, Shock, Sweat, Dance, Think or a custom move written in a line.

Name the emoji after the move (:mochi_lol:) so members find them by typing. File names in the zip already follow that pattern.

If your Discord community also hangs out in your Twitch chat, the 7tv and bttv folders hold the same emotes sized for those extensions, so the reactions match across platforms.

AI can misdraw small things — a hand, a cup, a word. Watch each loop in the preview; redo a single emoji for 1 credit if it’s off. Don’t upload other people’s faces or characters you don’t own; Discord removes reported copyright emoji, and our terms don’t allow it either.

We check file size, dimensions, format and transparency against Discord’s published numbers. Discord can change them; the check panel links to the source page we used.